Case Studies »

Helping to position Avon as the voice of women in the UK.
Campaign testing & pre/post advertising awareness for Google Voice Search.
Navigating and improving the effectiveness of direct mail campaigns for under-50s.

Research Services »

Research Services

We're a leading insight agency offering a broad range of research services helping clients to get to grips with the world in which their brands operate.

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Every brand needs a 360 degree view of its market and its customers. Our research solutions can help you answer your most important questions.

Research-in-Focus »

48 %
of UK adults said they would rather give up seeing their loved ones than stop using the internet

Our Insight »

Opinium with PwC: Organisations the world over are currently facing the challenges that come with vast numbers of millennial talent entering and reshaping the...
Although a story that we are familiar with by now, the results from the latest Opinium/Observer poll show that David Cameron retains a large lead over Ed...
It appears that the economic news today is almost unrecognizable from the gloomy early years of the Coalition. As voters look more positively on the economy, it...

Election Centre »

Research Services

Opinium produces fortnightly Opinium/Observer Political Polls with the Observer newspaper and works for numerous other media outlets. Our latest results, as well as an archive of our previous results can be found here.

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