WebSat is a quarterly tracking study of the online behaviour and attitudes of a representative sample of 2,000 demographically profiled UK adults. It provides a rich vein of user satisfaction, purchase and loyalty information across more than 100 websites in 4 main shopper and financial categories, enabling subscribers to measure, track and competitively benchmark KPIs including:

• Customer satisfaction levels
• Conversion ratios of visitors to customers
• Reasons for non-purchase
• Likelihood of repeat visits

Customised syndicated reports are available for purchase by quarter or annually and by category or covering all 100+ websites.

Email Opinium Website Research if you'd like to find out more, or give us a call on: +44 (0) 20 7566 3191