Increasingly good consumer perception of drone delivery service

Opinium recently ran a study on European consumers perception of drone delivery on behalf of Worldpay.

Drone delivery refers to contactless payment card technology being embedded into a drone to verify the address of a recipient, allowing drones to deliver packages to customer’s addresses. Within Opinium’s study, an increasingly popular public attitude to the service was found.

Promisingly, almost 2 in 5 (37%) of shoppers across Europe, are willing to try this new and exciting technology which has the potential to reduce congestion and pollution world-wide. Spanish shoppers are the keenest to embrace drone delivery, with 42% of Spanish consumers wanting to try having items delivered to them by drone.

More can be found about this research here